PrescribeWellness

Client
PrescribeWellness
Project Type
Campaign
Overview
We developed a marketing campaign to emphasize that the brand is about more than just prescriptions and products: it's about a relationship built on trust.
Artwork from the PrescribeWellness project.Artwork from the PrescribeWellness project.Artwork from the PrescribeWellness project.Artwork from the PrescribeWellness project.Artwork from the PrescribeWellness project.Artwork from the PrescribeWellness project.Artwork from the PrescribeWellness project.Artwork from the PrescribeWellness project.Artwork from the PrescribeWellness project.
Artwork from the PrescribeWellness project.
Artwork from the PrescribeWellness project.
Artwork from the PrescribeWellness project.
Artwork from the PrescribeWellness project.
Artwork from the PrescribeWellness project.
Artwork from the PrescribeWellness project.

Developing the Illustration Style

We built the illustration style to be expressive, modern, and trustworthy.

To appeal to the wide range of emotions that exist within the planned use cases, the illustrations need to strike a balance of realism and playfulness.

It was our goal to further exaggerate this feeling of sophistication through the choices of color and use of animation.

Sketches of the development of the PrescribeWellness project.Artwork from the PrescribeWellness project.Sketches of the development of the PrescribeWellness project.Artwork from the PrescribeWellness project.Sketches of the development of the PrescribeWellness project.Artwork from the PrescribeWellness project.Artwork from the PrescribeWellness project.Artwork from the PrescribeWellness project.Artwork from the PrescribeWellness project.Artwork from the PrescribeWellness project.Artwork from the PrescribeWellness project.Artwork from the PrescribeWellness project.

Credits

Agency

UENO

Executive Creative Director

Haraldur Thorleifsson

Executive Producer

Robbin Cenijn

Creative Director

Seth Eckert

Producer

Janet Tousseau

Copywriter

Valgeir Valdimarsson
Seth Eckert

Art Director

Chris Anderson

Designer

Chris Anderson
David Pocull

Animator

Chris Anderson
Seth Eckert

Composer

AJ Hochhalter

Sound Designer

Ambrose Yu

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